In this episode, we are looking at selling the value of our product to our customer. No matter what you are buying, you have to believe that you are going to get value from it. This is easy if it is a case of buying and selling shares, if you make more money than you spend, it is good value. However, when buying a new laptop for an existing employee, it is more difficult to define the value.
For the sales person, defining the value of a potential sale to a customer can be difficult. They must think like the customer, understand the customer’s exact needs and be able to translate their product’s features into value for the customer. However, it is crucial to being able to close the deal.
Learn more at www.hoolock-consulting.com
In this episode, we are looking at selling the value of our product to our customer. No matter what you are buying, you have to believe that you are going to get value from it. This is easy if it is a case of buying and selling shares, if you make more money than you spend, it is good value. However, when buying a new laptop for an existing employee, it is more difficult to define the value.
For the sales person, defining the value of a potential sale to a customer can be difficult. They must think like the customer, understand the customer’s exact needs and be able to translate their product’s features into value for the customer. However, it is crucial to being able to close the deal.
Learn more at www.hoolock-consulting.com